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Selected project / Digital Marketing

Social Media Marketing

Visual direction, practical detail, and a finish made for the real-world touchpoint.

Making the campaign recognisableThis social media creative project focuses on consistency. Each visual needs to stand out in a fast-moving feed while still feeling connected to the wider brand.Built for quick understandingStrong hierarchy, clear…

CategoryDigital Marketing
Project typePortfolio case study
Focussocial media marketing digital marketing
Project breakdown / Digital Marketing

The thinking behind the work.

A closer look at the decisions, structure, and finish behind this selected project.

Project notesDigital Marketing

Making the campaign recognisable

This social media creative project focuses on consistency. Each visual needs to stand out in a fast-moving feed while still feeling connected to the wider brand.

Built for quick understanding

Strong hierarchy, clear messaging, and deliberate use of imagery help the audience understand the point without needing to decode the design.

A system that can keep moving

The direction is flexible enough for promotional posts, updates, announcements, and campaign variations while retaining a recognisable visual signature.

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