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Selected project / Digital Marketing

Social Media Ads

Visual direction, practical detail, and a finish made for the real-world touchpoint.

Designed for the first few secondsSocial ads have very little time to earn attention. This project uses a direct visual hierarchy so the audience can recognise the offer and the next step quickly.Clear message,…

CategoryDigital Marketing
Project typePortfolio case study
Focussocial media ads digital marketing
Project breakdown / Digital Marketing

The thinking behind the work.

A closer look at the decisions, structure, and finish behind this selected project.

Project notesDigital Marketing

Designed for the first few seconds

Social ads have very little time to earn attention. This project uses a direct visual hierarchy so the audience can recognise the offer and the next step quickly.

Clear message, controlled detail

The creative keeps the main headline prominent and uses supporting visual elements to guide attention instead of creating clutter.

Flexible across campaign variations

The direction can adapt to multiple ad sizes, audience messages, and promotional moments while maintaining a connected brand feel.

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