What was the focus of the Craft Village Brochure project?
Brand identity, visual direction, and practical print touchpoints.
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Case study / 06
Selected project / Logo & Branding Design
Craft Village Brochure
Visual direction, practical detail, and a finish made for the real-world touchpoint.
Information that feels easy to exploreCraft Village needed a brochure that could present its story and offerings without turning every page into a wall of text. The design gives the content a clear order…
CategoryLogo & Branding Design
Project typePortfolio case study
Focusbrochure design for craft brand
Project breakdown / Logo & Branding Design
The thinking behind the work.
A closer look at the decisions, structure, and finish behind this selected project.
Information that feels easy to explore
Craft Village needed a brochure that could present its story and offerings without turning every page into a wall of text. The design gives the content a clear order and enough breathing room to stay approachable.
Balancing story and detail
Headings, imagery, and supporting information work together to guide the reader through the brochure. The visual direction keeps the handmade character present while maintaining a polished finish.
Designed for real conversations
The finished brochure works as a leave-behind, a meeting aid, and a useful introduction to the Craft Village experience.
Selected visual / 01
A closer look at the finish.
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Quick answers / Logo & Branding Design
Questions about this project.
A few plain answers for anyone comparing similar design work.
What type of work is included in this case study?
Logo & Branding Design work, including Clear visual hierarchy, Useful across real touchpoints, A finish that stays easy to use.
Can Swap Design create a similar project?
Yes. Share your brief, audience, and intended use through the contact page and Swap Design can suggest a practical starting point.