What was the focus of the Ashna Mehndi Logo project?
Brand identity, visual direction, and practical print touchpoints.
Back to Our Work
Case study / 01
Selected project / Logo & Branding Design
Ashna Mehndi Logo
Visual direction, practical detail, and a finish made for the real-world touchpoint.
A clear identity for a detail-led serviceAshna Mehndi needed a mark that felt personal without becoming decorative noise. The direction keeps the identity easy to recognise across a profile image, appointment card, social post,…
CategoryLogo & Branding Design
Project typePortfolio case study
Focusmehndi logo design
Project breakdown / Logo & Branding Design
The thinking behind the work.
A closer look at the decisions, structure, and finish behind this selected project.
A clear identity for a detail-led service
Ashna Mehndi needed a mark that felt personal without becoming decorative noise. The direction keeps the identity easy to recognise across a profile image, appointment card, social post, and printed touchpoint.
Designed to stay useful
The logo was shaped around a balanced wordmark and a distinctive visual cue, giving the brand a memorable signature while keeping the name readable at small sizes.
Built for everyday brand use
The final identity gives the business a consistent starting point for future stationery, packaging, and digital communication.
Selected visual / 01
A closer look at the finish.
Open the project visual for a larger view. Each selected project image is shown here as part of the full project gallery.
Quick answers / Logo & Branding Design
Questions about this project.
A few plain answers for anyone comparing similar design work.
What type of work is included in this case study?
Logo & Branding Design work, including Clear visual hierarchy, Useful across real touchpoints, A finish that stays easy to use.
Can Swap Design create a similar project?
Yes. Share your brief, audience, and intended use through the contact page and Swap Design can suggest a practical starting point.